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Narciso Rodriguez

Resort 2018 and the designer’s take on his pursuit of precision

Narciso Rodriguez Black Sequin Wrap Top Cinched Waistband

Rigorous and consistent design has always been key to Narciso Rodriguez’s work. The Cuban-American designer has made a name for himself by crafting exacting clothing women fall for season after season. For Resort 2018, he took inspiration from couture shapes, like full skirts and cocoon coats,

and blended it with his own precise aesthetic to create dresses and separates that are sleek but not cold—they have a warm sense of romanticism and playfulness. Here, the designer shares his thoughts on his vision and process, why editing and elegance are front of mind, and the importance of always focusing on what women want.

Rigorous and consistent design has always been key to Narciso Rodriguez’s work. The Cuban-American designer has made a name for himself by crafting exacting clothing women fall for season after season. For Resort 2018, he took inspiration from couture shapes, like full skirts and cocoon coats,

and blended it with his own precise aesthetic to create dresses and separates that are sleek but not cold—they have a warm sense of romanticism and playfulness. Here, the designer shares his thoughts on his vision and process, why editing and elegance are front of mind, and the importance of always focusing on what women want.

Remaining relevant and true to my
vision has always been paramount.

Remaining relevant and true to my vision has always been paramount.

Throughout the years, you’ve managed to stay true to your brand’s identity and heritage while remaining relevant. Has that ever been a difficult balance?

Remaining relevant and true to my vision has always been paramount. The idea is to challenge myself with new ideas, new techniques, new materials and, at the same time, to celebrate the craft and techniques developed over the past twenty years.

What is the most important lesson you’ve learned throughout your career?

To edit. I think editing and refining is crucial in the design process, just as it is in most creative fields, like art, architecture, writing and film, among others.

How do you define elegance? And how do you think your pieces make women feel elegant?

The word elegance can often have an older, fussy connotation—I try to reinterpret elegance as a more timeless, ageless aspect of the work. I strive to focus on the importance of modern, wearable, and functional clothes in women’s lives as well as making clothes that women will covet, beautiful pieces that provide joy—essentially, clothes that make women look good and feel good.

What has been the key to your longevity?

The goal has always been to make a woman feel as good as possible and to never forsake that goal because of fashion or trends. I’ve worked hard to maintain a reputation based on a consistent aesthetic characterized by fit, cut and construction. I believe that’s why so many women remain loyal to the brand.

Throughout the years, you’ve managed to stay true to your brand’s identity and heritage while remaining relevant. Has that ever been a difficult balance?

Remaining relevant and true to my vision has always been paramount. The idea is to challenge myself with new ideas, new techniques, new materials and, at the same time, to celebrate the craft and techniques developed over the past twenty years.

What is the most important lesson you’ve learned throughout your career?

To edit. I think editing and refining is crucial in the design process, just as it is in most creative fields, like art, architecture, writing and film, among others.

How do you define elegance? And how do you think your pieces make women feel elegant?

The word elegance can often have an older, fussy connotation—I try to reinterpret elegance as a more timeless, ageless aspect of the work. I strive to focus on the importance of modern, wearable, and functional clothes in women’s lives as well as making clothes that women will covet, beautiful pieces that provide joy—essentially, clothes that make women look good and feel good.

What has been the key to your longevity?

The goal has always been to make a woman feel as good as possible and to never forsake that goal because of fashion or trends. I’ve worked hard to maintain a reputation based on a consistent aesthetic characterized by fit, cut and construction. I believe that’s why so many women remain loyal to the brand.

The goal has always
been to make a woman feel as good as possible and to never forsake that goal because of fashion
or trends.

The goal has always
been to make a woman feel as good as possible and to never forsake that goal because of fashion
or trends.